High-performance materials that are infinitely better for people and the planet.

Everyday, active people like you deserve products that don’t sacrifice quality or sustainability.

SOFTENS WITH WASH
Softens with wash with no fiber degradation

SUPERIOR DURABILITY
Superior Durability seldom found in other materials

MOLD & MILDEW REPELLENT
Inherently mold and mildew repellent fabric

QUICK DRY
Lightweight and highly moisture-wicking
Why we do what we do
NATURE IS OUR INSPIRATION. EVERYDAY!
Our Story

It all started with the realization that one of the best ways we can fight climate change is to rethink what we grow and how we grow it. The processes that go into growing, maintaining, and converting fibers into your clothes and other textiles are the second most polluting industry in the world.
If only there was a magical plant that could restore our soils, support our farmers, and create high-performance materials for your everyday life…oh wait there is.

Get spareparts and accesories for your bike
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Smelly, crusty towels?? FORGET ABOUT IT! These towels proved to be a great addition to my daily routine. They are super light weight, yet very absorbent, and they seem to dry out fairly quickly. I have two (one for my morning shower, and one for later in the day after the gym or playing sports) and they are always dry by the next morning. The antimicrobial aspect of the materials used is also very unique, and means that the towels stay cleaner (from a microbial standpoint) longer, helping to eliminate that foul musty smell other towels can get. I still wash my towels weekly with my other clothes, and they have seemed to hold up well after many cycles without compromising softness or integrity.
James Garriott
Alrighty!!! What a towel. We wish we had a washcloth! They are super soft, extremely absorbent, dry very quickly after we hang them up. We have still yet to detect any smells on them at all. The first time we washed them we were …
Larry Ferguson
These towels are amazing! Super soft, super absorbent, and they NEVER smell moldy or mildew-y! I love all the different colors too. These are the only towels I will ever buy from now on.
Lisa Winton
I never thought I'd be so impressed with something as simple as a towel. I couldn't have imagined materials made such a difference. After using my Everydaily towel for two weeks, I don't want to use anything else! Nothing absorbs and dries as quickly as this towel and its nice to know its made from sustainable materials, helping the environment, and supporting entrepreneurs based in Omaha, Nebraska.
My towel is a beautiful blue color, derived from all-natural ingredients. The performance was amazing in the bathroom and then after returning from an afternoon at the pool, I realized how soggy my beach towels were, and tested this towel at the pool, and it really did dry out faster!
Brandi Holys
These may be the best towels I’ve ever used! Soft and fluffy, they wick up the water like crazy, and dry more quickly than you would think. If you’re like most people, you use a towel three or four times before you wash it. Let me just say that these towels smell daisy-fresh even after a few uses. Give your body a real treat and help the planet!
Michael Lyon
The towels were great,hemp blend cotton,with zero synthetic materials with chemical fiber,zippo.very soft and warm too the skin,a must have for people on the go.👍
James Traylor
We use these towels daily in our sauna. Of all the towels we have tried, these resist all fungal and bacterial growth--even in a high perspiration and moisture environment. These towels are also the most durable. They are still going strong after hundreds of laundry cycles.
David Milligan
Your Everyday Sustainable Performance Towel

Antimicrobial, Absorbent, Soft, Durable yet Flexible, AND NO MICROFIBER PLASTICS!














EVERYDAILY BLOG


Ultimate Eco Swaps for Your Gym Bag
If you’re an active gym-goer, athlete, or outdoors-person, you’ve probably gotten into the routine of packing a bag. It’s almost second nature for a lot of us!
Yes, we know you may have a lot of loyalty to some of those trusted items in your workout routine. But it’s worth considering

Don’t Trash Your Towels! Here’s What to Do With Them.
There’s a monster in our closet, and it’s the amount of waste from textiles like towels that we produce every year. Textiles are only recycled about 17 percent of the time, meaning the rest goes to the landfill where it’s often incinerated. In-fact, the landfills are becoming so overburdened that we’re shipping our waste to other countries.

Why is Gucci and Bill Gates Investing in Agriculture?
When you think of agriculture, you probably think of .… potatoes or something. But agricultural fields aren’t just for food, they are also used to

FOUR ATHLETES YOU HAD NO IDEA WERE ENVIRONMENTALISTS
Who lives in a pineapple under the sea? Lebron James in 2008, fighting climate change in a Spongebob video game, before talking about global warming was cool.

HOW OFTEN SHOULD YOU REALLY WASH YOUR TOWELS
There’s nothing like finishing a workout or a long day with the warm embrace of a soft towel. But sometimes that embrace is a little